Archives for March, 2006

Search Engine Optimization Sucks!

  • Posted by Scott
  • March 23, 2006

Two weeks ago, as part of my “Living the Customer” post, I promised that I’d be talking about how search engine optimization sucks (from the perspective of the small website owner).
As fate would have it, Jeff Weiner, SVP of Search at Yahoo! just spoke at PC Forum and gave the perfect quote: “Search [...]

Speaking at SVAMA tonight

  • Posted by Scott
  • March 8, 2006

Josh Grossnickle (Director of Research at Yahoo), Todd Board (Ipsos), Charlene Li (Forrester) and I will be speaking at tonight’s Silicon Valley American Marketing Association tonight. More details are available here: at the SVAMA website. This is an open event (anyone can attend) although there is a fee for non-members.
If [...]

Living the customer

  • Posted by Scott
  • March 6, 2006

For almost as long as I’ve worked in product management, I’ve always appreciated getting a true feel for a user’s problem by living in their shoes.
One of my first PM jobs was at Reuters working on a system for doctor’s offices. I wanted to get a real feel of what a [...]